BUMI Scholar Chapter Jogja (BCJ) is part of BUMI Scholar, a talent scholarship provider for Indonesian students, focusing on education and social initiatives. BCJ plays a role in improving access to education and encouraging student involvement in social activities. Now, BCJ has transformed into Yogya Scholar Networking, continuing to build a community of talented students and expanding academic and professional networks in Yogyakarta.

At Bumi Scholar Chapter Jogja, I played a pivotal role in developing and implementing content strategies for marketing publications on Instagram. My focus was on crafting engaging, impactful, and value-driven content that effectively communicated the brand’s mission and resonated with the target audience.